Selected Work

McLaren 750S Launch

750S LAUNCH. LIVE SOUND.

750S LAUNCH. LIVE SOUND.

DJ Jin performing at McLaren 750S launch event with yellow supercar on turntable
Details

McLaren invited me to perform at the 750S launch — a full-scale production event with the car on a turntable, surrounded by press, clients, and collectors. Sound at this level isn’t accompaniment. It has to carry the same precision as the machine on stage. I designed the set around the reveal sequence, working with the production team so the music and the unveiling landed together. The outdoor venue demanded scale without losing intimacy — filling a large space while keeping every detail sharp enough for an audience standing metres away.

BRAND / VENUE:

McLaren

category:

Luxury Automotive
Brand Activation

role:

Live Performance
Sound Curation

McLaren 750S revealed on stage at launch event with dramatic yellow lighting
McLaren 750S launch event with guests, press, and production lighting
DJ Jin performing live at McLaren 750S reveal with branded stage setup